How it works

Follow one introduction, start to finish.

What happens when a founder asks an advisor for an introduction, step by step, from both sides. The people below are made up; the steps are the real product.

  • Dana Whitfield

    You · Founder of Northstar

  • Maya Chen

    Your advisor · On Northstar's board

  • Jordan Ellis

    The person you want to meet · VP of Sales at Clearpath

  1. 01You

    Connect your accounts.

    Sign in with Google, connect your calendar, and import your LinkedIn connections with the Chrome extension. Your own network becomes searchable in plain English, and nothing is shared with anyone until you choose to.

  2. 02You

    Invite the people backing you.

    Add your advisors and investors to your board. Each one sees who invited them and what joining means before they accept, and their seats are covered by your plan.

  3. 03You

    Search everyone's network at once.

    Ask the way you would ask a person: VPs of Sales at B2B software companies in San Francisco. Results come from your network and your board's, and each one shows who knows them and why they matched.

  4. 04You

    Ask for the introduction.

    Pick the person and write a line on why. The request goes to the advisor who knows them. You never need the person's email address, and you never see it.

  5. 05Your advisor

    Your advisor decides.

    Maya sees who is asking, your note and the person. The introduction emails are already drafted for her. She can edit any word, send it, or decline, and nothing goes out without her.

  6. 06The person you want to meet

    Jordan says yes first.

    Introductions start on double opt-in. Jordan gets a short note from Maya, sent from her own Gmail, asking whether he would like to meet you. Maya can switch any introduction to a direct one.

  7. 07All three of you

    You're introduced.

    Maya sends the introduction with both of you on it, from her inbox, not a noreply address. Your request shows where it stands at every stage, so you never have to chase anyone.

Privacy

Who sees what.

You
  • Your own network, in full.
  • For your board's contacts: name, role, company, location, LinkedIn profile and who knows them.
  • Never their email address, notes or message history.
Your advisor
  • Every request: who is asking, the note and the person.
  • The drafted emails, to edit before anything sends.
  • The choice to approve or decline, every time.
The person you want to meet
  • A note from someone they already know, from that person's own Gmail.
  • The question first, before any introduction is made.
  • No cold email, and no noreply address.

Your business runs on warm introductions.

Every advisor asks “how can I help?” Start with the ones already backing your company.